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What Does Upload Time Mean On Soundcloud

Written By Wednesday, March 9, 2022 Add Comment Edit

German audio distribution platform

SoundCloud
Soundcloud logo.svg

Screenshot

SoundCloud Homepage.png

Screenshot of the desktop version of SoundCloud
Type of concern Private

Type of site

 Music streaming, Internet customs
Founded August 2007; 14 years ago  (2007-08)
Headquarters

Berlin

,

Germany[i]

Owner SoundCloud Limited
Founder(s) Alexander Ljung
Eric Wahlforss
Key people Mike Weissman (CEO),[2]
Eliah Seton (President),[3]
Drew Wilson (COO, CFO),[4]
Lauren Wirtzer-Seawood (CCO, CMO),[five]
Antonious Porch (CDO),[6]
Alexander Ljung (Chairman and Co-Founder)
Manufacture Music, Social/Net Community
Employees approx. 425 (2021)[7]
URL soundcloud.com
Registration Optional; Required to post and upload content.
Users +76 million users monthly (November 2021)[8]
Launched October 2008; 13 years ago  (2008-10)
Written in Scarlet,[ix] Scala[10]

SoundCloud is an online sound distribution platform and music sharing website that was founded in 2007 by Alexander Ljung and Eric Wahlforss. SoundCloud enables its users to upload, promote, and share audio, besides as a digital signal processor enabling listeners to stream audio. SoundCloud has grown to become an important audio platform.[11] Audience-wise, there are over 76 million active monthly users, with over 175 million global users that SoundCloud reaches, as of Nov 2021.[12] Artist-wise, at that place are over thirty meg creators in 190 countries, with over 265 meg tracks uploaded to the platform, as of March 2021.[13] SoundCloud offers both costless and paid memberships on the platform, available for mobile, desktop and Xbox devices.

SoundCloud has influenced the music industry through the success of many artists who take used the service to launch or accelerate their careers, such as Billie Eilish,[xiv] XXXTentacion,[15] Juice Wrld,[xvi] Kehlani,[17] Chance the Rapper, Marshmello,[18] Mail service Malone,[xix] Lorde,[twenty] Khalid,[21] Kali Uchis,[22] Lil Uzi Vert,[23] Rico Nasty, Lil Tecca, Saweetie, Suicideboys, Alina Baraz, Lewis Capaldi,[24] Towkio, Louis the Child, Lil Yachty, Doja Cat,[25] Megan Thee Stallion,[26] Lotic, Peggy Gou,[27] DaBaby, NLE Choppa, Bad Bunny,[28] Roddy Ricch, Rod Wave,[29] and Chika.[30] SoundCloud has received support from many investors and other media platforms such as Twitter.[31] [32]

History [edit]

SoundCloud was established in Berlin in August 2007 past Swedish sound designer Alexander Ljung and Swedish electronic musician Eric Wahlforss, and the website was launched in October 2008.[33] Information technology was originally intended to let musicians to collaborate by facilitating the sharing and discussion of recordings, but later transformed into a publishing tool for music distribution.[34] According to Wired magazine, soon after its inception, SoundCloud began to challenge the authority of Myspace equally a platform for musicians to distribute their music.[34]

In Apr 2009, SoundCloud received €2.v million Series A funding from Doughty Hanson Engineering science Ventures.[35] In May 2010, SoundCloud announced it had one million users.[35] In Jan 2011, it was reported that SoundCloud had raised US$10 million Series B funding from Union Foursquare Ventures and Index Ventures. On fifteen June 2011, SoundCloud reported five million registered users and investments from Ashton Kutcher and Guy Oseary's A-Grade Fund, and on 23 January 2012, information technology reported ten one thousand thousand registered users.[36] In May 2012, it was announced that SoundCloud had xv million users, and site usage was increasing past i.v 1000000 users per calendar month.[37]

A new APN was released in Dec 2012 which improved mobile device support and added features such equally concurrent listening and site navigation, and the power to create personal collections.[37] The response from users was mixed, and many expressed dissatisfaction with the change.[38] At this fourth dimension, SoundCloud was reported to be "reaching 180 million people per month", with ten hours of content being uploaded per infinitesimal.[39]

In March 2014, Twitter appear it would partner with SoundCloud in developing its first integrated music app. Even so, the project never moved forrard considering SoundCloud was unable to accommodate licensed music due to a lack of necessary arrangements with music labels.[40] [41] In July 2013, SoundCloud had 40 one thousand thousand registered users and new users were joining at 20 1000000 per calendar month.[42]

SoundCloud appear in January 2014 that it had commenced licensing negotiations with major music companies to address the matter of unauthorized, copyrighted fabric regularly appearing on the platform.[43] The announcement followed a round of funding in which US$60 million was raised, resulting in a $700 one thousand thousand valuation.[41] Co-ordinate to media sources, the negotiations were initiated in an endeavor to avert like issues faced past Google, which had been forced to handle a large number of take down notices on its YouTube video-sharing platform.[44]

In May 2015, it was reported that Twitter was considering the acquisition of SoundCloud for approximately US$2 billion. However, the prospect of conquering was discounted by the media, with one report stating that "the numbers didn't add together up",[45] and Bobby Owsinski hypothesizing on the Forbes website in July that SoundCloud's ongoing disability to secure deals with the major music labels was the foremost culprit.[46]

On 28 September 2016, Spotify announced that information technology was in talks to buy SoundCloud,[47] only on eight December 2016, Spotify was reported to have abased its acquisition plans.[48]

In Spring 2017, SoundCloud initially faced beingness sold after not raising the $100 million needed to support the platform.[49] The initial evaluation of SoundCloud at $700 1000000 did not hold equally strong to investors afterwards their financial shortages.[49]

In July 2017, SoundCloud announced layoffs and the closure of ii of its 5 offices in San Francisco and London in an effort to manage costs.[50] [51] [52] In Baronial 2017, SoundCloud announced it reached an agreement on a $169.5 million investment from The Raine Group and Temasek. In connexion with the investment, veteran digital media operators Kerry Trainor and Michael Weissman joined the SoundCloud team respectively as chief executive officer and Chief Operating Officer. Alexander Ljung and Eric Wahlforss remained with the company—Ljung as chairman of the board, and Wahlforss as Chief Product Officer until 2019, when Wahlforss transitioned into an informational role.[54]

Alexander Ljung at Next10 (2010)

In May 2019, SoundCloud bought creative person distribution platform Repost Network.[55]

In January 2020, a Usa$75 one thousand thousand investment past Sirius XM was announced.[56]

On 2 March 2021, SoundCloud appear a new pay model for artists, entitled "fan-powered royalties", which went into result on one April 2021.[57] Nether this new model, royalties come up straight from the subscription and advertising revenue that listeners earn for SoundCloud, instead of allotting a sure portion of the total "pool" of revenue earned by SoundCloud to each artist based on streams. This ways that a fan who listens to more advertisements or pays for a SoundCloud Go subscription volition be more valuable to an artist, supposedly benefiting smaller independent artists with fans who listen to their music frequently.[58] [ cocky-published source? ] SoundCloud claims that under fan-powered royalties, Canadian electronic music producer Vincent's earnings would jump to US$600 a month, up from United states$120 a month nether the pooled revenue model.[59] [60] [ self-published source? ] To commemorate this announcement, English trip hop band Portishead released a cover of ABBA's 1975 vocal SOS exclusively on SoundCloud.[61] Niggling is known nearly how beneficial fan-powered royalties take been for artists, across SoundCloud'south claims, over the traditional pooled royalties model, which almost competing services such as Spotify continue to utilise.

In December 2021, SoundCloud Main Financial Officer, Drew Wilson, said the company is "at the doorsteps of break-even" and said the company expects to generate a net profit by 2023.[62]

Monetization, subscription services [edit]

In August 2014, SoundCloud appear a new program known as "On SoundCloud", which would allow "Premier" partners to monetize their content through pre-roll sound ads, channel sponsorships, mobile display ads, and native content. The company appear deals with a number of content partners (including Comedy Central and Funny or Die), independent labels, and YouTube multi-channel networks, and that it was in "active and ongoing, avant-garde discussions" with major record labels.[63]

In Dec 2014, information technology was reported that SoundCloud could potentially enhance approximately US$150 million in new financing, resulting in a valuation surpassing ane billion dollars. The major label issue became prominent again when the new financing information was released, as the lack of monetization was presented every bit an issue—SoundCloud signed an agreement with Warner Music Grouping every bit part of the new Premier program that allows both Warner Music, which also has a minor stake in the company, and its publishing division to collect royalties for songs they have chosen to monetize on the site; meanwhile, the other labels remained skeptical of the company's business model.[64] [65] Past December 2014, SoundCloud had shared advertizing revenue with about 60 other Premier Partners.[64] [65] Concerns over the amount of revenue from the plan led Sony Music Amusement to pull its content from the service entirely in May 2015.[66] In June 2015, SoundCloud announced that it had reached a deal with the Merlin Network, a grouping representing 20,000 independent record labels, to monetize their content through the Premier partner program.[67]

In Jan and March 2016, SoundCloud reached respective deals with Universal Music Group and Sony Music Entertainment. A UMG spokesperson told The New York Times that the deal would give the company an option to require certain content to be restricted to paid subscribers—a statement suggesting that SoundCloud was preparing to launch its own subscription streaming service.[68] [69] [seventy]

In February 2017, SoundCloud launched a mid-range subscription tier named SoundCloud Go, that allows users to remove ads and mind offline for $v per month through the site.[71] The original version, which was renamed to SoundCloud Go+, allows access to (at the time) over 150 million songs, offline playback, no ads, no previews, and premium music tracks for $10 per month through the site.[72] [73] Both subscriptions were categorized for listeners, with separate subscription services provided specifically for creators.

Features [edit]

SoundCloud'southward central features include the ability to admission uploaded files via unique URLs, thus allowing audio files to be embedded in Twitter and Facebook posts, although mobile devices crave a SoundCloud app to play a rail within Facebook.[74] A file may exist embedded by clicking a share push corresponding to the target site (e.chiliad., Twitter). This contrasts with MySpace, which does not have reshare buttons.[34]

Users can mind to unlimited audio. Registered users without paid subscription may upload up to 180 minutes of audio to their profile at no cost.[75] [76] [77]

SoundCloud distributes music using widgets and apps.[35] Users tin place the widget on their websites or blogs, so SoundCloud will automatically tweet every rail uploaded.[34]

SoundCloud depicts sound tracks graphically as waveforms and allows users to mail service "timed comments" on specific parts of any track. These comments are displayed while the associated audio segment is played.

Users are immune to create playlists (previously known as "sets"), and to "Like" (specific tracks, which will then be saved to the user'south "Similar" page), "Repost", "Share", to "Follow" another user, and to make gratuitous downloads of their sound available.[78]

On the playback page, playlists containing an audio rail are linked back to.

SoundCloud'southward API allows programs to upload music and sound files, or download files if the uploader has given permission to do and so.[34] This API has been integrated into several applications, including DAW software such as GarageBand, Logic Pro, and Studio I.[79]

SoundCloud supports AIFF, WAV, FLAC, ALAC, OGG, MP2, MP3, AAC, AMR, and WMA files.[80] Information technology so transcodes them to MP3 at 128 kbit/s and Opus at 64 kbit/s for streaming purposes.[81] (SoundCloud Go+ offers 256 kbit/s streaming.)[82]

SoundCloud supports the Creative Commons licenses.

Their site uses adaptive web design with dynamic serving, where the mobile page resembles their mobile app user interface, but without parallax scrolling of the cover image background during playback and seeking, and only with minimal functionality.

Subscription services [edit]

SoundCloud Become [edit]

On 29 March 2016, SoundCloud unveiled SoundCloud Get, a subscription-based music streaming service; the service provides an advertising-free experience, offline playback, and integrates licensed music from major labels into the existing, user-uploaded content of the service.[83] Co-founder Eric Wahlforss stated that this attribute would help to differentiate SoundCloud Go from other music streaming services such equally Spotify and Apple tree Music, as it technically provides a larger total library of songs than competing services, with a college degree of diversity in its content. The Verge found that, excluding existing content uploaded by users, the service's initial library of songs is smaller than those of its closest competitors.[84] [85]

The service was initially priced at US$ten per month. On 28 February 2017, SoundCloud renamed its principal Go plan SoundCloud Go+, adding a secondary tier titled SoundCloud Go at a US$5 price bespeak, which does not include the licensed music library simply still offers ad-free and offline playback.[83] [86] SoundCloud Go+ offers mix tracks for certain DJ apps, has a consummate catalogue, and has 256 kbit/s streaming.[82]

SoundCloud Pro [edit]

SoundCloud offers premium services for musicians nether the banner SoundCloud Pro. The SoundCloud Pro service allows users to upload upward to 6 hours of audio, and adds additional features such as enhanced analytics, and the ability to disable comments on tracks. The Pro Unlimited tier allows unlimited uploads.[87]

Platforms [edit]

Mobile [edit]

SoundCloud currently offers one mobile app; the main SoundCloud app is oriented towards streaming, with music discovery, playlist, and sharing features.[88] In November 2015, a divide app known as SoundCloud Pulse was released for Android and iOS; it is primarily oriented towards content creators, assuasive users to upload and manage their uploads, reply to comments, and view statistics. Pulse'south features were previously located within the main app; senior marketing managing director Brendan Codey explained that the shift to separate apps was meant to allow SoundCloud to improve its user experience for content consumers, without having to worry about how these changes bear upon features oriented towards creators.[89]

Past the end of 2016, SoundCloud Pulse had over 100 million downloads.[90]

On 1 Apr 2017, Chromecast back up was added to the main SoundCloud iOS app.[91]

In July 2020, SoundCloud introduced Insights into its mobile app, discontinuing SoundCloud Pulse that previously housed analytics for artists. Through the new Insights portal all users can run into their top listener, tiptop urban center, top country and acme l tracks, while Pro Unlimited subscribers have access to their top 50 everything (listeners, cities, countries, and tracks).[92]

Desktop [edit]

SoundCloud has repeatedly attempted to create desktop clients equivalent to their mobile applications to compete with services similar Spotify, which maintain and develop their own client. Although in that location are many community tertiary-political party desktop applications such as SoundCleod[93] and SoundNode,[94] SoundCloud has never really created a desktop awarding equivalent to their mobile applications.

On six January 2011, SoundCloud released "SoundCloud Desktop App for Mac" to the App Store for Macintosh, which introduced the playlist characteristic to SoundCloud. However, was express to tracks that accept allowed third-party awarding playback, fifty-fifty though the application was a start-party release, leaving many frustrated. The awarding was subsequently discontinued due to the lack of resource maintaining their new desktop awarding, the mobile applications, and the web browser at the same time.[95]

On 2 May 2017, SoundCloud released an application for Xbox One, which was set as the basis for the beta desktop version to be released later on that calendar month. It was released merely missing a few features compared to the desktop beta, mainly 'shuffle', the ability to cast a vocal from an external device, and the power to get forrad or backward in a playlist without using Cortana. All of which were fixed in a patch that was released subsequently.

On 30 May 2017, SoundCloud released the "SoundCloud for Windows (Beta)" desktop application to the Windows 10 Microsoft Store (digital). It was released missing many cadre features that were in SoundCloud's mobile apps such as 'repeat', and basic animations. It too lacked many features from the previous "SoundCloud Desktop app for Mac" incarnation, such as application specific volume control, and the ability to upload and manage tracks from the client. Still, the awarding included vocalization control via Microsoft'southward Cortana, and dissimilar the previous desktop awarding, it supported all tracks regardless of their 3rd-party application playback availability. The app (as of 2020) has non been updated nor changed from its initial release, leading many to believe that—equally with the previous application—SoundCloud is struggling to manage the desktop awarding in conjunction with their mobile and web versions.[96] [97]

In 2021, Chromium-based platforms such as Microsoft Edge began support for websites to become applications. In SoundCloud's case, downloading "SoundCloud for Windows (Beta)" from the digital Microsoft Store would showcase this feature. This feature is also available for MacOS devices through Chromium-based platforms.

Reception [edit]

Recognition [edit]

SoundCloud won the Schroders Innovation Honour at the 2011 European Tech Tour Awards Dinner.[98] [99] In 2012, SoundCloud was named Best International Startup at the TechCrunch Crunchies award ceremony.[100] In 2015, SoundCloud won 2 Webby Awards, the Webby Honour and People'south Choice Award for Best Streaming Audio app.[101]

Criticism [edit]

Equally SoundCloud evolved and expanded beyond its initial user base of operations, consisting primarily of grassroots musicians, many users complained that information technology had sacrificed its usefulness to independent artists in an attempt to appeal to the masses, perhaps in preparation for public sale. Such criticism particularly followed the launching of a revamped website in 2013 which, according to former CEO Alexander Ljung, was implemented for the purpose of increasing SoundCloud usage.[102]

On 3 July 2014, TorrentFreak reported that SoundCloud offered unlimited removal powers to sure copyright holders, allowing those copyright holders to unilaterally remove paid subscribers' content without recourse.[103] [104]

In April 2015, SoundCloud announced a new partnership with Zefr, a content tracking company that works with YouTube to help identify songs on the platform and facilitate either takedowns or ads beingness run against it. Zefr states information technology will "improve understand the sharing of content on the platform." Some users are worried it could mean a stricter copyright enforcement and more than ads.[105]

In July 2016, SoundCloud notified registered users via e-mail that it would be "phasing out" groups because they "were not a stiff driver to help users share their new tracks to the about users effectively".[106] This announcement was met with alarm and concerned responses from numerous artists, who accounted the alter unacceptable considering it would eliminate their merely effective means of sharing music on SoundCloud.[107]

SoundCloud has a continuous play characteristic on not-mobile platforms which relates to the listener'due south stream and likes. Unlike YouTube's autoplay feature which is on by default just can be turned off, users cannot turn off the continuous play feature on SoundCloud.[108]

SoundCloud has besides been criticized for changes in service. The new update of the website and application fabricated the feed and interface more hard to use for some users. Too, the anti-piracy algorithm — which was put into identify to combat the number of illegal music downloads — has often been criticized for taking down music that was not illegally submitted or downloaded.[109] Also, Universal Music Group has the right to take down any files on SoundCloud. Uploads can be taken down direct by Universal Music Group exterior of SoundCloud'due south anti-piracy policy. Other than uploads, Universal Music Group has the ability to take downwardly accounts, both premium and gratis. Customers of the company have claimed this to be "bogus," arguing that the right to manage and delete accounts should be reserved to SoundCloud itself, not to an outside company.[110]

Cultural touch on [edit]

Music industry [edit]

SoundCloud get-go entered the music streaming industry as a new way for artists to share and promote their music. Existence that the platform is entirely online in that location is no need for a record label or benefactor for ane's music to be heard.[111] Users and artists are placed into the platform together, creating a customs focused space.[112] The style that users are able to comment, similar, and share songs and artists makes the platform feel more than like a social media site rather than a streaming service.[113] Many artists have moved from SoundCloud into the mainstream music industry because of their increased popularity from the platform. In 2018, the Grammys began to recognize artists and their music on SoundCloud. The shift from The Recording University was again due to the popularity of the platform and their artists, such as Chance the Rapper.[114] Chance the Rapper is an instance of a SoundCloud artist who broke the mold of the industry; he released his debut mixtape, x Solar day, on SoundCloud.[115] In a Vanity Fair interview Chance explained how he decided against signing to a major label and felt information technology was better for him to give his music "without any limit on it".[115] SoundCloud has given artists an alternating path to pursue for a career in music that is unlike from the existing music industry.

SoundCloud rap [edit]

Through SoundCloud, a sub-genre of rap was created. As artists such every bit Smokepurpp, Yung Lean, XXXTentacion, Ski Mask the Slump God, Juice WRLD and Lil Pump originated from SoundCloud and rose to the Billboard top charts.[116] The sound created was different from the mainstream, with a grittier and darker sound that results from a lack of product. SoundCloud rap is a lo-fi, melody driven, distorted sound with lyrics that usually focus on repetition and less on content. The SoundCloud artists themselves are known to have exaggerated appearances that include vivid colored hair and face up tattoos.[117] These SoundCloud rappers are in the tardily teens to early on twenties age range with a strong youth post-obit.[117] Smokepurpp, a SoundCloud artist, explained in a Rolling Stone article how the first songs he created and put on the platform were not recorded using a real microphone.[116] The DIY nature of SoundCloud made information technology so millions of artists were able to put out their piece of work without whatsoever studio equipment usually needed to brand music.[118] The freedom to upload on the platform allows for many SoundCloud rappers to post tracks impulsively or post many tracks at a time.[117] The imperfect sound created past these SoundCloud rappers has contributed to their growing popularity and the creation of a rap sub-genre.

Blocking [edit]

The government of Turkey blocked access to the SoundCloud website on 24 January 2014.[119] [120] [121]

A user named "haramzadeler" ("bastards" in Turkish) uploaded a full of seven secretly recorded phone calls that reveal private conversations betwixt the former Turkish prime government minister, now President of Turkey, Recep Tayyip Erdoğan, and others, including: Erdoğan Bayraktar, local politicians, some businessmen, and the prime government minister'south daughter, Sümeyye Erdoğan, and son, Bilal Erdoğan.[122] Linked to the 2013 corruption scandal in Turkey, some conversations on the recordings revealed illegal activeness and possible blackmail—mainly about the building permit for villas located on protected cultural heritage sites in Urla, İzmir.[123] The opposition party Cumhuriyet Halk Partisi submitted a parliamentary question to the TBMM (Thou National Assembly of Turkey) concerning the outcome, which asked why SoundCloud services were banned without whatever proper cause or reason.[124] [125]

Run into also [edit]

  • Weird SoundCloud
  • Music websites
  • Streaming music services

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Further reading [edit]

  • Caramanica, Jon (June 22, 2017). "The Rowdy World of Rap's New Underground". The New York Times. ISSN 0362-4331.
  • Deahl, Dani (21 July 2017). "How SoundCloud'southward broken business model drove artists away". The Verge . Retrieved 21 July 2017.

External links [edit]

  • Official website Edit this at Wikidata
  • SoundCloud on Instagram
  • SoundCloud on Facebook
  • SoundCloud on Twitter

Source: https://en.wikipedia.org/wiki/SoundCloud

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